Sales Management (Eng)

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Sales Management (Eng)

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  • The first four editions of the Dutch edition of Sales Management have been received with great enthusiasm both in higher education and in industry. There seems to be a great need for a complete and practical textbook, tailored to the sales practice. The international edition of this popular book is now available, edited with a European perspective.

  • The website provides support by means of multiple choice questions, models, numerous excel-sheets and presentations. E-BOOK: This book is also available in e-book format.

    Klik hier voor een actueel overzicht van E-ISBN's >>

    Klik hier voor een overzicht van het digitale lesmateriaal van eerdere edities >>

  • Sales Management is characterised by an approach that interconnects important contemporary sales management subjects from the perspective of the sales manager. This international edition focuses on strategic and operational aspects of sales management. Much attention has also been given to coaching and motivating the sales team, sales skills and sales leadership.

    Sales Management teaches students how to gradually draw up a comprehensive sales plan: a process of analysing, learning, asking, brainstorming, writing, removing and reformulating. The framework or guideline in the annexure may be helpful.

  • Titel: Sales Management (Eng)
    Auteur: Gerbrand Rustenburg, Arnold Steenbeek
    Categorie: Sales
    Druk: 1
    Prijs: €66,95
    Taal: Engels
    ISBN/EAN: 9789001807986
    Verschijningsdatum: 27-08-2013
    Status: Leverbaar
    Type onderwijs: Hoger Onderwijs