Kwalitatief marktonderzoek
Productbeschrijving
Over dit product
Kwalitatief marktonderzoek biedt een praktische handleiding voor mensen die zelf kwalitatief marktonderzoek willen gaan doen. Het biedt actuele informatie over de mogelijkheden van het vak. De gestructureerde opzet biedt ook een leidraad voor de opdrachtgever.
Over dit product
Auteur(s)
Uta Meier, Mirjam Broekhoff
Editie
3
Verschijningsdatum
16-08-2012
ISBN/EAN
9789001809386
E-book ISBN
90-01-84347-6
Medium
Folio
Aantal pagina's
150
ISBN/EAN 9789001809386
38.95
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